WABABA Journal

Ideas that makeWhatsApp work harder.

Practical guides on WhatsApp marketing, lead generation, automation and sales — built for teams that want conversations to become business.

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Sales

The 5-Step WhatsApp Sales Playbook: From First "Hi" to Paid Order

Most WhatsApp enquiries die after the price is shared. This simple five-step conversation playbook helps your team move every lead from first message to payment.

20 Sept 20262 min read

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Sales

Sales processes and conversion ideas for WhatsApp-first teams.

2 articles

Sales

Know Your Numbers: 6 WhatsApp Sales Metrics Every Business Owner Should Track

If you can’t measure your WhatsApp sales, you can’t grow them. These six simple metrics show where leads are coming from, where they get stuck and what each sale really costs.

8 Sept 20262 min read